Authors   Lyndon Carlos Nicol OgocSchool of Management, University of the Philippines Cebu Melanie R. Banzuela Abstract There is a rapid growth of mobile wallet users in the world, mostly coming from AsiaPacific. In the Philippines alone, the number of active mobile wallet users could grow by fortypercent in 2025 (Statista, 2024). The objective of this study is to identify the influence ofPerformance Expectancy (PE), Effort Expectancy (EE)...

Author   Leslie-Anne L. ChuaSchool of Management, University of the Philippines Cebu Abstract Positive purchase decisions for any product or service are what marketers aim for and thesame applies to any marketing tools used to stimulate the decision. Ecolabels are given to aproduct that complies with eco-friendly criteria promoting sustainable production and consumptionand is used as a green marketing tool to provide customers with...

Authors   Wen-Chien Huang Rodulf Anthony Balisco Florence Chan Evacitas Department of Biology and Environmental Science, University of the Philippines Cebu Te-Yu Lia Abstract Uropterygius concolor Rüppell, the type species of the genus Uropterygius, is a small, uniformly brown moray considered to be widely distributed in the Indo-Pacific region. However, a recent study indicated that the real U. concolor is currently known only from the...

Authors  Jacque Bon Isaac AboyStatistics Program, College of Science, University of the Philippines, Cebu Nelia ErenoStatistics Program, College of Science, University of the Philippines, Cebu Ian Jay SerraStatistics Program, College of Science, University of the Philippines, Cebu Abstract The structural change brought about by the COVID-19 pandemic in the behavior of economic growth in the Philippines is not yet fully analyzed and understood....

Authors Mari Elise Gwyneth Lim Regletto Aldrich Imbong College of Social Sciences, University of the Philippines Cebu   Summary The response by the Philippine state to the COVID-19 pandemic has led to ever-greater militarization and repression by President Duterte. Its impact is detailed in this article by two leftwing scholars and activists – Editors Link to the article:...

Authors Paul D. Hutchcroft Weena GeraPolitical Science Program, College of Social Sciences, University of the Philippines Cebu, Cebu City, Philippines Abstract Starting in the late 1980s, in a phenomenon dubbed “Ceboom,” Cebu City and its surrounding metropolitan area attracted national envy and international attention as a leading centre of growth within a country facing many economic challenges. This article focuses first on the development...